Sustainable fashion: what does it involve?
The term sustainable fashion is gaining more and more notoriety. The textile industry was revolutionized by the appearance of this concept, which represents an ecological vision and conscious ...
How to encourage in-office work in software companies
Most software companies have supported remote and hybrid work modalities since the pandemic set in, and even today, when we are much closer to overcoming it and designating COVID under the name of ...
4 sales strategies for real estate
Each market has its particularities. The real estate sector is no exception. How to sell in the real estate market and make sure you are successful? That is what this article is going to be about. ...
Break-even point: How much should you produce?
The break-even point is the combination of key values that will show you how much monthly income you need to meet to cover all the fixed and variable costs of your company. It is a calculation to ...
Blind business? The 6 main causes of lack of control
There are many business projects and companies that arise every day around the world. Many entrepreneurs put large amounts of capital and energy into building a business that is prosperous and makes ...
The importance of conducting an internal audit
The incessant activity that exists in companies makes it necessary to constantly supervise, through an internal audit carried out by administration personnel, the different operations of the ...
20 recommended playlists for the office (Spotify)
Music is a perfect company at any time and occasion of the day, and for work time in the office, it is very important. Music helps stimulate the brain, and during working hours it can become a great ...
Everything you need to know about business processes
Whether you're a small business owner, startup founder, or executive at a large company, a business process can send your business into ruin. In the old days, you could assign tasks and expect them ...
How to create a go-to-market strategy - 2021 Guide
If you are looking to start or expand your business, you must have a clear understanding of how to enter and grow within your chosen market. This requires you to take what you have learned during ...
Map of strategic groups: how they work and what they are for
To explain what strategic groups are, we think the best way is to do it with Michael Porter's definition: “the set of companies in an industry that follow the same or a similar strategy in all ...
Advantages and disadvantages of the Scrum methodology
As we have already told you in other articles, project management is supported by the use of different methodologies to increase efficiency and reduce errors, that is, to improve productivity. There ...
Main elements of a business plan
In previous articles, we have already told you what a commercial plan is and why you should have one. That is why, in today's article, we are going to refer to the elements that should constitute it, ...
What is the web3?
The web has always been a living organism that since its inception has gone through changes, advances, and improvements that have led it to become what we know today as such. Technology has ...
The role of processes in defining objectives
Process management provides multiple benefits for business performance since by organizing activities by processes it is much easier to monitor them, through indicators, while meeting objectives ...
Quick guide to creating a business plan (updated)
As it is usually something complex to do, it is essential to end the year with a commercial plan already defined for the next year.
Segway Case: poor value proposition
At the time, the Segway revolutionized the transportation market by being the first gyroscopic electric transportation device with a computer-controlled self-balancing device and two side wheels. ...
75 Gmail keyboard shortcuts that will help you save time
In all programs today there are "shortcodes", passing through Windows, iOS, Excel, Word, and of course... Gmail. In our particular case, we use it actively, and we even keep it up to date as a task ...
Main strategies for your consulting company: 5 keys
Having action strategies is essential in all types of business, whatever the field. Why? Because if we have a proposed strategy, it means that our company has a course, that is, it has set goals and ...
The changes that industry 4.0 brings
Keep in mind that Industry 4.0 changes the way we work. Although no one knows what the future of employment will be in a decade, thanks to Industry 4.0 productivity will probably grow by leaps and ...
Importance of Industry 4.0 in companies
In recent years, a new industrial paradigm called Industry 4.0 began to germinate among emerging technologies, which was responsible for bridging the gap between humans and machines, as had only been ...
The importance of maintenance in your logistics company
Both in everyday life and the business world, for things to work properly, we must provide them with regular maintenance. We all know how delays in any part of the supply chain can cause major ...
What is market segmentation? The ultimate guide
Have you ever wondered what distinguishes Amazon? What makes them "highly competitive businesses"? Market segmentation is the answer.
5 strategies to sell more in your business
In any company, the objective that moves the entire structure is obtaining profits or income. But of course, to achieve this, you have to work hard and constantly on sales strategies. It will be ...
What is the bottleneck in your company?
It is important to understand that in every production process there are phases or stages that make it up, therefore when we speak of BOTTLENECK we are referring to one of those stages of the ...
How to carry out the correct post-sale management in your construction company?
At present, despite the importance of achieving lasting relationships with loyal customers, many companies in the construction industry still focus their efforts and time on generating strategies to ...
Creative process in marketing agencies: Advantages
The creative process in marketing agencies is more of a daily discipline work than a stroke of inspiration, for this reason, it is not a simple matter because it must be worked and fine-tuned every ...
3 advantages of establishing clear objectives in my company
Establishing clear objectives in a company is essential for it. Objectives help us direct our actions so that everything we do within a set period, directs us to the realization of that or those ...
Process optimization: what is it? Advantages, steps and more
If you have been reading our articles, by now you know that processes must always work at their best. Efficiency has a direct impact on the productivity of workers using these processes. What happens ...
Macro processes: How the areas communicate and articulate
For many years, the structural design of companies had not evolved about the requirements of the organizational approach. A new concept of organizational structure is now defined that considers that ...
Digital literacy in your company: why is it important?
We have been incorporating new terms into our lexicon for a long time, in terms of information technologies of the so-called digital revolution. In this regard, one of the most viralized is digital ...
How to budget a project? General tips
Determining a budget is about contemplating the forecast of income and programming of expenses during a certain period. Knowing how to budget a project is not an easy task, since it will depend on ...
Why active listening could benefit your sales team?
The concept of active listening was first developed by the psychologist Carl Rogers and it refers to a series of behaviors and attitudes that prepare the receiver to listen, concentrate on the ...
Top 8: the most creative commercials in history
We regularly talk about creativity, but what is creativity? How can we identify that something is creative, especially when we talk about commercials that have left a mark? Keep reading and know the ...
What is the role of marketing in construction?
Construction companies in the construction industry work on construction projects that last for a certain period, with specific objectives that must be met within that established period. But before ...
How to use monday.com: Step by step to create your first board
As we have already mentioned in other posts, Monday.com is a platform that allows you to track your projects and those of your company, manage all kinds of processes and have a panoramic view that ...
10 keys to a successful real estate sale
Currently, the real estate market is synonymous with new challenges. This real estate market has its own rules, in which the real estate professional cannot be improvised, but an agent of change in ...
Work teams: the importance of assigning a person in charge
How many times has it happened to you in your company that the time comes when a task must be completed must be delivered and it is not ready? How many times have you needed to know some specific ...
Demand forecasts to optimize inventory levels
When we talk about demand forecasts, we refer to estimates of sales of a product during a certain time in the future. Executives first estimate demand across industries or markets and then predict ...
HR: how productivity impacts talent retention
It is essential to understand that business productivity can be defined as the result of the actions that must be carried out to achieve the company's objectives, in addition to a good working ...
Top 10 NPS best practices to make visible in 2020
“I am a big believer in NPS. Provide a north star so everyone in the company understands how well we're doing and how many people are actively recommending us. It's a big gold bar. We're not happy if ...
Dashboard: key indicators for decision making
For the optimal decision-making of any company, it is necessary to resort to a management tool that provides you with help in monitoring the activities of your team and its evolution over time. We ...
Management by processes vs. functional management
Vertical or horizontal structure? In the business world, there are various ways to manage the objectives and activities of an organization to achieve a prominent and competitive position in the ...
Caterpillar Case: Process improvement with Lean
Caterpillar is one of the world's largest manufacturers of construction machinery and mining equipment, diesel engines, and industrial gas turbines. As it could not be otherwise, it is currently ...
Virtual wallets: How do they benefit your business?
Virtual wallets are very common today since it is possible to carry out online transactions. In addition to representing another payment facility, it guarantees certain security for people by ...
TOP 10: the KPIs that every company should measure
Organizations around the world are emphasizing how to retain the best talent in the market. As they grow, they're looking for ways to show prospective employees that it's a great place to work and ...
The main problems of not having your systems integrated
One of the many struggles every growing company faces is choosing the best system to manage its business operations. At first, buying several stand-alone tools may seem cheaper and more effective ...
Products: how to establish a procedure for quality control
There's nothing better than knowing that your customers are happy with a product they have just bought from your company. There's nothing more fulfilling than customers expressing their gratitude to ...
Problems in the commercial area that are causing you to lose sales
Regardless of what type of industry your company is in or what its size is, you will face new challenges every day that are unique to your company and your customers. What we're going to tell you is ...
3 key strategies to generate demand
Customers can arrive alone but for this, we have to speak their same language, one that appeals to what they need and want to know about our offer.
Sales goals: What are they and how to set them correctly?
Companies commonly set objectives to be developed and met within a certain period, but for this to happen they cannot be planned randomly and without considering the processes that will carry out the ...
Impact of technology on logistics
The evolution of logistics technology is pushing boundaries and changing the way the world does business. Today, we are used to everything being online and at our fingertips for immediate access. For ...
Construction project management: 5 strategies for managers
Construction project management differs from a typical project management role in other industries. According to The Construction Management Association of America, construction project managers have ...
Cost Drivers: How much money do I need in my metalworking company?
"Cost drivers" also known as inducers or cost factors are the direct cause of a cost and their effect is on the total cost incurred.
Collaboration tools: benefits and key features
Today, teams are often not located in one place, they are distributed geographically, which can be a challenge for companies. According to some surveys conducted, about 53% of companies worldwide ...
How to promote your consulting services?
Do you have a consulting company? This article is for you. A person who has a consulting company is a person who has a vision, who is always working in advance to be able to give the best and the ...
Main problems in product distribution logistics
The product distribution logistics market is in constant transformation at a global level. It is for this reason that companies currently face different problems that represent real challenges to ...
Family and friends: Pre-sales in the construction industry
Whenever a company has the development of a project in its plans, one of the issues that must be resolved in advance is its financing. Those who are interested in developing it may have the knowledge ...
Complete guide: statistical process control on the assembly line
Statistical Process Control (SPC) is a methodology used in industry to measure and control quality during the manufacturing process. Quality data in the form of product or process measurements is ...
5 recreational activities to relax in the office
We spend many hours of the week at work. To get out of the daily routine a bit, there must be moments of relaxation in the workplace so that workers can relax, distract their minds, do something ...
Construction schedule: projects on time and budget
Scheduling is one of the basic concepts of project management in construction. When approached skillfully and thoroughly, effective scheduling can shorten construction duration and reduce project ...
10 ways to start a successful sales call
How do you feel when sellers call you that out of the blue? You have to stop everything you're doing and attend to them, or the simplest way: you don't answer. But most of the time you get a call ...
Ranking of online meeting tools (Updated 2024)
Due to the measures taken by the governments of different countries in the world, many companies have had to modify their way of working in their respective offices, factories, etc., and have started ...
3 Key strategies to sell more in your authorized car dealer
Esto se puede lograr en 3 simples pasos. Acá te los contamos para que sepas cómo implementarlos para diseñar esta estrategia. Know your customers, know what they will need, and have the tools to sell ...
The role of marketing in the logistics industry
Marketing is an activity that crosses all companies, in all industries, and in the business world, it can be the area that makes the difference. The role of the marketing department is to generate ...
Advantages of planning in logistics
Planning plays a very important role in supply logistics, as companies must procure raw materials for manufacturing well in advance according to consumer demand.
How to increase the average ticket in your marketing agency?
Today, knowing the average ticket to increase is a necessity for any company that seeks to grow and outperform its competitors. In marketing agencies, this is not an exception, since the joint ...
Metaverse: what is next?
The term metaverse is probably the most viralized word in recent months since Mark Zuckerberg, the creator of Facebook, current Meta, began to introduce the non-current concept of multiverse adapted ...
Process Mapping: What is it? Why do it?
Process mapping is a term used to describe any activity involved in identifying what a company or department does, who is responsible for doing it, the standards to which it should be applied, and ...
Profitability: Lowering costs or increasing productivity
It is very clear that in a competitive and economically difficult environment there are two ways of improving profitability: on the one hand, "lowering costs" and on the other, "increase ...
Ultimate guide: Everything you need to know about OKR
OKR (Objective and Key Results) is a goal-setting system used by Google and other companies. It's a simple approach to creating alignment and commitment around ambitious, measurable goals.
What are the SDGs and why are they important for private companies?
The SDGs, also known as the Sustainable Development Goals are an initiative that was promoted by the United Nations to give continuity to the development agenda after the Millennium Development Goals ...
How to integrate Telegram on your website
Learn how you can integrate Telegram into your website to allow visitors to contact you and chat with you, or join your channel with just one click.
4 techniques to attract more patients to your clinic
When a clinic wants to increase its income and profits, it usually focuses and concentrates its efforts mainly on attracting more new patients to the office directly, aiming only at channeling and ...
Customer loyalty metrics: NPS, CES or CSAT
NPS, CES, and CSAT are customer loyalty metrics and are used to measure the level of loyalty a customer has towards your brand. Customers are considered loyal when they consistently buy your products ...
Project management: Main problems, challenges and solutions
As we have already mentioned in previous articles, project management in the construction industry has several parts you need to take into account to carry out projects correctly.
Business disruption: innovation, phases and more
According to the dictionary, "disruption" means breakage or interruption; in other words, when we talk about a disruption we are referring to everything that produces a sudden break in the system. ...
5 steps to order the production process in your textile company
The textile industry is a sector dedicated to the production of natural and synthetic fibers, yarns, fabrics, and everything related to clothing. In this sense, textile materials are mass consumption ...
Production planning and control
Do you perceive that your competitors produce more efficiently than you? Do you have many problems to be able to meet the expected production volume? Does your daily production fluctuate more than ...
Home office vs. in-office work. What modality to choose?
The home office modality began to spread to most business sectors as an alternative to overcome the geographical barriers of employees who were too many kilometers away to travel by car every day.
10 strategies to improve your customer experience
There is one truth that is universal and is supported by everyone in the business: create a customer experience strategy to improve it. So let us ask you, why are some companies more successful than ...
Productivity as a competitive advantage
Currently, all companies, regardless of their size, the product or service they sell, or the market in which they carry out their activity, face global competition. In the face of this, we must ask ...
Communication between departments: How to improve it?
In a world where we have numerous communication channels available and thousands of tools that we can use to stay in touch, there are still some areas of our lives where we don't communicate enough.
What should I keep in mind at the consideration stage?
During the consideration stage, we have confident users but they still want to understand how to satisfy their needs; so, here we tell you what content is perfect for this moment.
The future of work: 8 post-pandemic work trends
The COVID-19 crisis was a sudden blow to the business world. Routine work schedules were turned upside down so many companies embraced the drastic changes that came along the way and jeopardized the ...
The impact of industry 4.0 on industrial processes
“The pillars and main technological developments that support the so-called Fourth Industrial Revolution, precede the technological developments inherited from the Third Industrial Revolution, but ...
Ergonomics in the workplace and increased productivity
Bearing in mind that when we talk about ergonomics in the workplace we are referring to the science of workplace design, focusing on the capabilities and limitations of the worker, we conclude that ...
TOP 10: create a perfect survey invitation email
Businesses appreciate the impact of surveys and that's why they love the tools that can help in the process. They know that surveys increase ROI, improve customer experience, provide an opportunity ...
The best way to improve the coordination of your teams in 2020
If you search the net: "What is teamwork?" you will find endless definitions and examples, but you will see that all these concepts have a common axis: “it is the organized and joint way that a group ...
What are good practices in social networks?
Today, many companies and organizations use social networks as a communication channel that allows them to be in permanent contact with their customers and potential customers. Therefore, having and ...
Why, how and where time is wasted at work
Nowadays, it is very common to work for many hours, greatly exceeding the 8-hour day, which does not mean that this imbalance "balances" in favor of productivity at work, but rather the opposite.
9 Leadership assessment tools you must try in 2021
Leadership is an underrated quality. But at the same time, it constitutes the pillar of any organization. Good leaders do not only lead, but work, advise, manage, plan, and much more. They do not ...
The 7 most important metrics for a website (updated)
Web analytics is not exactly a section of online marketing, but it is a key element for all areas of online marketing to prosper and move in the right direction.
6 surefire ways to build customer trust
Customer trust is something that takes time to develop. It can't happen in a few days, nor can you make it happen with clever marketing tricks.
Advantages of achieving effective interdepartmental communication
If your company has several departments or employees who are in charge of different tasks, it is important to understand the effectiveness of interdepartmental communication. Interdepartmental ...
Budget monitoring and control
One of the most effective tools for managing the finances of business activity is controlling the annual budget. The elaboration of the budget and the control of its fulfillment and deviations ...
Tourism agencies and department coordination
It is very rare to find a travel agency that closes its year with numbers in the red, but the reality is that they could close it much better.
Project management: How to make a process improvement plan?
Project management is made up of processes. Project managers and their teams depend on them to ensure a project runs smoothly. But what about those processes? Are they chiseled in stone or can they ...
5 of the best NPS software you can use in 2020
A good business would go to great lengths to keep its customers happy. Sure, there are a million customers, but there are also a thousand other players in the market. It is advisable not to let a ...
5 tips to get more customers at your consulting firm
At present, in any type of business, the Internet works as an allied tool to it. The easy access to the network by any person means that companies make the most of all its advantages, and, ...
What is brand recognition?
What are we talking about when we talk about brand recognition? How is it achieved? How important is it? Much is heard on the subject, but it is not always clear what it is specifically about. Brand ...