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Inbound in Education
In this editorial content that we offer you, we develop three key points: the basic principles of the inbound methodology (inbound philosophy, creation of buyer personas, and buyer's journey), ...
Commercial challenges in development companies
The construction industry was highly affected by the impact of the COVID-19 pandemic. Like most of the companies that are in this area, developers have also had to adapt to the new historical moment ...
Inbound in the automotive industry
In this editorial content, we develop three key points: the basic principles of the inbound methodology (inbound philosophy, creation of buyer personas, and buyer's journey), changes in the ...
Inbound in Logistics
In this ebook, we develop three key points: the basic principles of the inbound methodology (inbound philosophy, creation of buyer personas, and buyer's journey), changes in the logistics business ...
7 key processes that banks are automating
The current environment of the banking industry requires one important factor to survive: Agility.
Sales vs. Marketing
Since different functional areas started to emerge in companies, the areas of Sales and Marketing have been fighting over leadership and responsibility when it comes to closing businesses.
Project management software: 18 key factors to choose the right one
A company that designs, plans, and develops projects is a company that needs to be at the forefront of constant changes. To achieve gradual and sustainable growth, you need to develop a constant ...
A new productivity revolution
The management of digital work is setting new productivity and business collaboration standards, providing employees the visibility, responsibility, and control they need to get things done.
Business plan model
In the business world, it's very important to have a business plan. To develop one, you need to know that a business plan is like a guide of how a company will achieve its goals. For people who are ...
How to develop an effective commercial plan for your company
Designing an effective commercial plan is vital for closing sales successfully. It does not only boost profitability but also guarantees the solid growth of your company, as regards the commercial ...
Project management: Traditional vs Agile methodologies
No matter if they're small, medium, or large, every company manages different types of projects. This is one of the reasons why you need to know more about this discipline.
WhatsApp Business: opportunities and limitations
WhatsApp has become an amazing and vital communication channel for everybody, right?
Information silos
In most companies, the different areas work with their own teams, but they turn into silos and find it hard to work together with other areas. Why?
Smarketing Guide
“Smarketing” is a concept that has become popular in the last few years in the business world. In this ebook, we will analyze its relevance at present and the steps you need to follow to achieve ...
How to develop a modern commercial area
What is the secret to accelerating sales growth? While people and processes generally precede systems, sales are the exception. The right Customer Relationship Management (CRM) tool can help train ...
Implementation: Work from home
With this checklist, you will be able to implement remote work in an efficient way by making the most of the advantages of moving the activities from the office to your home; what is more, you will ...
Commercial strategy for closing sales
How can you develop an effective commercial strategy? In this editorial content, we tell you how to do it in a way that helps you close sales for your company. However, when we talk about promptness ...
Freshworks Official Brochure
A document with the necessary information to understand what is Freshworks, how it works, what it is about, and to know its suite of solutions.
Business Process Framework
A new management concept that involves a change in the organizational model in which people, processes and technology work to achieve a common goal: the growth of the company. In the current complex ...
Drew Corporate Brochure
A document that expresses our vision, mission and values; what, how and why we do what we do. In our brochure, we tell you about our way of working, the goals we want to achieve, the assistance we ...