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A good business would go to great lengths to keep its customers happy. Sure, there are a million customers, but there are also a thousand other players in the market. It is advisable not to let a single customer leave you for a competitor.
This is where metrics like NPS can help you. NPS (Net Promoter Score) is all about keeping your customers happy. It measures a customer's willingness to recommend your product to a friend or family member. And what is a good Net Promoter Score? Any score provided is better than your competitors' or your previous score!
What are the features of the best Net Score Promoter software?
Manual emails to customers for Net Promoter Score can also be sent, but generally do not have the benefits of using a specialized NPS tool. Here are the reasons why it is imperative that you use the best available NPS software based on your requirements:
- To conduct personalized surveys using your logo and branding to help more customers become familiar with the brand.
- To automate the scheduling of surveys, thus reducing the workload.
- To carry out effective follow-ups based on the responses received.
- To customize the questions so you can get the most benefit from the surveys.
- To use analytics and reporting to improve your NPS score over time.
What is the best NPS software available in 2020?
When choosing the best NPS software for your survey needs, it is imperative that you also find the above-mentioned features available in the tool. Here, you'll find a comparison of the top 5 NPS software in the industry:
1. SurveySparrow
SurveySparrow, a popular online survey tool, is also one of the best NPS software that comes highly recommended thanks to the many features and support it offers. Storytelling is considered to be a very popular message format and SurveySparrow allows you to turn surveys into conversations thanks to its conversational interface. Companies can create highly engaging surveys that offer a memorable customer experience. These are some of the features that make SurveySparrow one of the best NPS tools to work with.
SurveySparrow's best features:
- Google App integration
- Online surveys
- 360-degree feedback
- Plugins and third-party plugins are available
- Multiple users can take advantage of the dashboard
- Data export and import options are available
- Survey editor
- Feature preview
- Dynamic lists
- Automated programming
- Contact management
- Audience management and segmentation
- Embeddable surveys
- Skip logic
- Pulse surveys
- Question branching and many more
The above are some of the features that you should be able to find in any NPS software, and it is exactly what SurveySparrow offers. Not only is this software one of the best available based on the features it provides, but its service is also one of the most affordable options available. With their comprehensive visualization and analytics options, you can gain valuable insights from them to make better business decisions. When comparing the features available in SurveySparrow to other competing tools, SurveySparrow stands out for its sheer number of features. Since you can integrate SurveySparrow with Zapier, you can use a lot of apps with it and it is hands down one of the best NPS software available.
2. Promoter.io
Promoter.io is ranked as one of the best NPS software on our list because it is a simple tool and has a very intuitive control panel where a brand can easily manage its campaigns. With support available for over 27 languages, the Promoter.io back-end and process are created simply.
The best NPS software on the market are the ones with an eagle eye when it comes to customer service, and the ability to limit the number of surveys you can send to a customer in a given period is a feature that needs appreciation.
Coming back to the dashboard we talked about, each campaign is equipped with an individual dashboard with detailed analytics. It includes the following: score analysis; response rate; completion tracking; recent scores; main trends; and delivery, return, and cancellation fees. These features make it a top contender for being one of the best NPS software among many of the tools we studied.
Promoter.io also calculates the company's short-term and long-term revenue based on customer satisfaction and average revenue per user.
You can use the filter functionality of Promoter.io to filter based on different parameters and see the NPS score which will help you discover many trends. NPS provides clear, actionable insights that help you get immediate results and measure your growth. The tool integrates with Zapier, Segment, and Slack.
3. Delighted
The first thing you notice about Delighted's NPS software is that it's very intuitive and easy to use. Delighted allows for multiple survey methods such as email, web, and SMS. Users can respond to surveys in an email instead of having to use an external link, another feature that makes it one of the best NPS software out there. It allows you to seamlessly brand surveys by inserting your logo and other options, a staple feature in the best NPS software tools.
Delighted is one of the best NPS software, especially since it allows you to see specific responses from customers. As soon as customers share their feedback, it will be available on the dashboard for you to make business decisions. Customer support is available in over 37 different languages, a big reason why we've included the tool in our roundup of the best NPS software. As a brand, you don't want to seem like a company that sends out too many surveys as it puts off most customers, so you also have the option to choose how often you want to send surveys.
Main characteristics of Delighted:
- Simple dashboard: The fact that it is easy to use and has a brilliant interface puts it ahead of its competitors. It can be used without difficulty by personnel from different departments, be it engineering or support. If you're looking to get NPS and CSAT scores, Delighted is easily one of the best NPS software.
- Integrations: From automating sending customer surveys to tracking and sharing feedback, Delighted helps you with a host of integrations. Slack, Shopify, Salesforce, Zendesk, Stripe, Intercom, Office 360, and many more.
4. Wootric
Wootric is known for its simplicity and the fact that it is easy to set up. With the right integration and the right tools, you can even automate the entire survey submission process without the need for any human intervention. You can even automatically perform basic NPS analysis and collect qualitative feedback.
Customers are often hesitant to take email surveys and Wootric reduces this by providing in-app surveys that lead to better results and more feedback.
Main characteristics of Wootric:
- You can use Wootric across multiple channels like web, email, mobile, and SMS without worrying about duplicate sampling.
- Get NPS analytics instantly.
- The NPS results will show you how it varies by product version, account, or any user characteristics you define.
- It allows you to monitor the "health" of the client and search for retention plans.
- Integrates with Zapier, Salesforce, Slack, Intercom, and more.
Wootric makes it easy to see trends over time and allows you to take credible action using the results you've obtained. Wootric's NPS allows you to go deeper into NPS from the client.
5. Nicereply
Nicereply is one of the popular options when it comes to measuring customer experience. They exclusively deal with customer satisfaction surveys including CSAT, Customer Effort Score, and Net Promoter Score (NPS). The platform has an impressive clientele like Microsoft, Lenovo, Hubspot, and Buffer.
The best characteristics of Nicereply:
- Intuitive user interface dashboard
- Follow-up questions
- Insightful reports
- Includes data range features
- Show data in CRM and set triggers accordingly
- It can integrate with Zendesk, Salesforce, and more
- Survey customization
Nicereply particularly helps to manage negative comments, thus reducing the customer churn rate. All these provisions make it a decent Net Promoter Score software that you can trust.
Finally, sending NPS surveys from your usual mailbox is not the best idea if you have a company and need constant feedback from your customers because storing and calculating the results in a spreadsheet will not help you build a highly successful company. The market is notoriously full of products with different characteristics and choosing the best NPS software in the industry is no easy task.
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