In the business world, it's very important to have a business plan. To develop one, you need to know that a business plan is like a guide of how a company will achieve its goals. For people who are just opening a business, or that want to organize it, it's vital to have a business plan.
There are different business plans with different purposes but remember: the best business plans are dynamic documents that answer to real-world factors as quickly as possible.
In this e-book, we describe the tools that will help you develop a business plan both functional and easy to implement. In this business model, you'll find:
1. Executive summary: The aim of the executive summary is to offer the reader an overview of the company and its market before going into details.
2. Presentation of the project/company: Here, you have the opportunity t offer a summary of what your company does, what its mission and commercial structure are, information about the business owners, its location, the market needs that your business will satisfy and how its products or services will do it.
3. Marketing study and plan: You can define your product, what you'll do to make your product/service public, etc.
4. Commercial strategy: You can define your commercial actions, how to understand the purchase process and how to restructure it (if necessary), identify the tools and procedures that will help you increase the results of your commercial actions.
5. Production and human resources: This is the stage where you should design your organization chart.
6. Economic and financial analysis: Once you've finished the analysis of the previous areas, there's one more study left: the economic and financial analysis that will assess the economic and financial viability of the project.
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